Banking in Turkey

Experience map of banking with ING Turkey with set goals.
ING Goals

User journeys based on goals with templates.
ING templates

Taking the existing online banking information architecture and simplifying the sitemap.

Broke out the sitemap to be task-led i.e. ‘View & manage’, ‘Make a transfer’ and ‘Apply for products’.
ING ob sitemap

After heavy research, low level sketches were produced across all templates.
ING sketch

High fidelity wireframes for handover to the tech team.

ING_Online Banking_statement

ING Online Banking transfer money

After high fidelity wireframes were produced, the sitemap with template references were revised.

Designs by Claire Morris

Online banking
OB5_Activity_credit

Public website
PW1_Homepage

PW3_Contact_us_map